Influencer Sponsorship Agreements
A poorly drafted sponsorship agreement can expose you to FTC liability, leave your deliverables undefined, and let sponsors walk away without paying. We make sure your contracts say what you actually agreed to.
Do You Actually Need This?
Sponsorship deals without clear deliverables and disclosure language are a liability risk — for both your business and your relationship with your audience.
Unreviewed management agreement
Signing a management agreement without legal review can lock you into a multi-year relationship with commission structures that survive even after the manager stops delivering value.
No FTC disclosure clause
A sponsorship agreement that omits FTC disclosure requirements exposes you personally to regulatory enforcement — the FTC has issued warning letters and fines to influencers with audiences far smaller than yours.
Undefined deliverables
Without a deliverables schedule specifying post count, platform, format, and timing, sponsors can claim you are in breach for any perceived shortfall and withhold payment indefinitely.
No kill fee
If the sponsor cancels the campaign after you have already created content, an agreement without a kill fee clause means you walk away with nothing for work already completed.
Even straightforward sponsorship deals benefit from a one-page term sheet that defines deliverables and payment — it saves disputes before they start.
What You Get
- Drafted Agreement
Custom Sponsorship Agreement
We draft a sponsorship agreement that defines deliverables, posting schedule, platform, exclusivity window, approval rights, payment milestones, and kill fee — in plain language both parties can understand.
- Compliance Review
FTC & Advertising Law Compliance
We confirm that your disclosure language meets current FTC endorsement guidelines and, for Canadian audiences, ASC disclosure standards — protecting you from regulatory exposure.
- Written Redline
Sponsor Agreement Review
If the sponsor sends their own template, we review it, identify risks, and redline it so the final contract reflects the terms you actually negotiated.
- Template Package
Reusable Agreement Template
For creators doing multiple sponsorship deals annually, we build a master template you can reuse across sponsors — customizing only the deal-specific variables each time.
Flat Fee. No Surprises.
Agreement Review
From $1,200flat fee per agreement- Full review of sponsor-provided agreement
- Written redline with risk notes
- FTC disclosure compliance check
- One round of revision feedback
- Recommended
Custom Draft
From $1,800flat fee per agreement- Custom sponsorship agreement drafted for you
- Deliverables schedule and payment milestones
- FTC and ASC disclosure compliance built in
- Kill fee and cancellation provisions
Template Package
From $2,500flat fee, reusable- Master sponsorship agreement template
- Deal-variable instruction sheet
- FTC and ASC disclosure language included
- One year of minor update revisions
Your Questions Answered
At minimum, a sponsorship agreement should define the deliverables (platform, format, post count, and posting dates), the compensation and payment schedule, the exclusivity period, the content approval process, the kill fee, and the disclosure obligations.
Yes. The FTC requires clear and conspicuous disclosure whenever there is a material connection between you and a brand — including paid sponsorships, gifted products, and affiliate relationships. Non-compliance can result in warning letters, fines, and reputational harm.
A kill fee is a payment owed to you if the sponsor cancels the campaign after you have begun creating content. It is typically calculated as a percentage of the total fee and protects your time investment when sponsors change course.
Only if the agreement grants them ownership rights. Without an explicit assignment clause, you retain copyright in the content you create. A well-drafted agreement specifies exactly which rights the brand receives, for how long, and on which platforms.
For recurring sponsors, a master template that you customize by deal variables is more efficient. For new or high-value sponsors, a custom agreement for each deal gives you the strongest legal position.
