Trademark Opposition Lawyer
Is This for You?
Once a trademark application publishes, you have 30 days to act before the window closes.
After it registers, the process shifts from opposition to cancellation, which is harder.
YOU FOUND A TRADEMARK APPLICATION THAT CONFLICTS WITH YOUR BRAND
- When a new trademark application publishes for opposition, any party with a legitimate basis to object has 30 days to file a notice of opposition with the Trademark Trial and Appeal Board.
- Missing that window does not close the door permanently, but challenging a registration after it issues requires a full cancellation proceeding rather than an opposition, which is more involved.
- A trademark opposition lawyer assesses the conflict and advises on whether opposition is warranted before the deadline passes.
YOUR TRADEMARK APPLICATION HAS BEEN OPPOSED BY SOMEONE ELSE
- A notice of opposition begins a formal adversarial proceeding at the TTAB, structured similarly to civil litigation with discovery, testimony periods, and written arguments.
- You can respond to the opposition, negotiate a resolution, or consent to the opposing party's demands depending on the strength of your position.
- A trademark opposition lawyer reviews the notice, assesses the opposing party's claimed rights, and advises on the path forward.
A REGISTERED TRADEMARK IS BLOCKING YOUR BRAND FROM GROWING
- An existing registration that conflicts with your mark can prevent your application from proceeding, block your expansion into certain goods or services, or create ongoing infringement exposure as your brand grows.
- If the registered mark was obtained without legitimate use or was abandoned after registration, a cancellation petition at the TTAB is the mechanism for clearing it.
- The grounds for cancellation differ from the grounds for opposition, and the window for some cancellation grounds is limited to the first five years after registration.
YOU NEED TO MONITOR FOR CONFLICTING APPLICATIONS
- Once a trademark registers, cancelling it requires stronger grounds than opposing an application during the 30-day publication window.
- Monitoring USPTO new filings for marks similar to yours allows you to act during the opposition window instead of waiting for a registration to issue.
- For brands with an active trademark portfolio, monitoring and timely opposition filings are standard enforcement practice.
- Acting during the application phase is almost always less expensive than addressing the problem after registration.
The publication window for opposition is 30 days from the date the application publishes.After that window and any extension close, the application proceeds toward registration; a registered mark can then be challenged at the TTAB by a petition to cancel.
How to Oppose or Defend
Conflict assessment and your realistic options
I review the conflicting application or registration and compare it to your mark and your rights. The assessment covers the similarity of the marks, the relatedness of the goods or services, the priority dates of both parties, and the likely outcome of an opposition or cancellation proceeding. You get a clear picture of your options before you commit to a course of action.
Opposition filed within the publication window
If opposition is warranted, a notice of opposition can be filed with the Trademark Trial and Appeal Board within 30 days after publication or within any extension obtained (no more than 180 days from publication). The notice identifies your basis for opposition, your prior rights, and the specific grounds on which the application should not be allowed to register.
Defending your application from opposition
If your application has been opposed, I review the opposing party's notice, assess their claimed rights, and advise on whether to defend, negotiate a settlement, or consent to the demand. If defense is the right call, your answer is drafted and your position is presented through the TTAB process.
Settled through negotiation when possible
Many trademark oppositions resolve through a consent agreement or coexistence arrangement without going through the full TTAB proceeding. I negotiate the terms of coexistence, including geographic limits, class restrictions, and mutual non-interference provisions. A negotiated settlement is typically faster and less expensive than a contested TTAB proceeding.
US and Canada Opposition
Trademark opposition proceedings in the US take place before the Trademark Trial and Appeal Board. In Canada, they are handled through the CIPO opposition process. The two systems have different grounds, different timelines, and different procedural rules. I hold bar memberships in California, Ontario, and Quebec, and from one desk I advise on US opposition and cancellation proceedings and on Canadian oppositions; Canadian opposition proceedings are handled through a licensed Canadian trademark agent.
California
State Bar of California
No. 337953
Ontario
Law Society of Ontario
No. 76573L
Québec
Barreau du Québec
No. 333681-6
Working With Me
Book a Strategy Call
We review your brand and identify what needs protection, in what order.
Clearance and Filing Plan
I search for conflicts and build your trademark strategy across the jurisdictions that matter.
Filed, Tracked, Protected
Your application is filed and monitored. You get updates at every milestone.
Common Questions
What is a trademark opposition, and do I need a lawyer to file one?
A trademark opposition is a formal proceeding filed with the Trademark Trial and Appeal Board (TTAB) that challenges a published trademark application before it registers. Any party who believes they would be damaged by registration of the mark can file an opposition within 30 days of the publication date, or within an extended period obtained through a timely extension request. A party domiciled in the United States or its territories does not need a lawyer to file a notice of opposition; a party domiciled elsewhere must be represented by a U.S.-licensed attorney. The proceeding is structured like civil litigation, with discovery, testimony periods, and legal arguments. We recommend representation by a trademark lawyer.
Book a free discovery callHow long do I have to oppose a trademark application?
If, on examination, an applicant for the Principal Register appears entitled to registration, the USPTO publishes the mark for opposition (15 U.S.C. § 1062(a)). Any person who believes they would be damaged by the registration has 30 days from the publication date to file a notice of opposition or request an extension of time. A first 30-day extension is granted on request, a 90-day first extension or a further 60-day extension requires good cause, a final 60-day extension requires the applicant's consent or extraordinary circumstances, and the opposition period cannot be extended beyond 180 days from publication (37 C.F.R. § 2.102(c)). After the full extension period expires, the application proceeds toward registration unless the opposition is already on file.
Book a free discovery callCan I oppose a trademark even if I don't have one registered?
Yes. Federal trademark registration is not required to file an opposition. You can oppose based on common-law trademark rights established through prior use in commerce, a pending application with an earlier filing date, or other grounds such as fraud on the USPTO, likelihood of dilution, or prior use of a geographically descriptive term. The strength of an unregistered rights opposition depends on the quality and geographic scope of the evidence of prior use.
Book a free discovery callWhat are the most common grounds for opposing a trademark?
Likelihood of confusion is one ground: registration can be refused for a mark that so resembles a mark registered in the USPTO, or a mark or trade name previously used in the United States by another and not abandoned, as to be likely to cause confusion. Other grounds include that the mark is merely descriptive of the goods or services, or that the application was filed fraudulently. An opposer may plead more than one ground where the evidence supports it.
Book a free discovery callHow long does a TTAB opposition proceeding take?
For fiscal year 2026, the USPTO reported that TTAB trial cases, which include oppositions, took an average of 152.7 weeks (median 135.6 weeks) from commencement to completion; those figures exclude decisions issued as precedents, considered for issuance as such, or with anomalous prosecution histories. When parties settle, the settlement can take the form of a consent agreement or a coexistence arrangement.
Book a free discovery callMy application was opposed. What do I do now?
When your application receives a notice of opposition, the Trademark Trial and Appeal Board sets the deadline for your answer in its institution order; for institution orders issued on or after September 4, 2025, the initial answer period is 60 days. The answer must respond to each claim and admit or deny the opposer's allegations. If no answer is filed in time, the opposition may be decided as in case of default. We recommend having a trademark lawyer review the notice and assess the strength of the opposing party's claimed rights relative to your own before you decide whether to defend, negotiate, or consent.
Book a free discovery callCan I settle a trademark opposition without going through the full proceeding?
Yes. A settlement of a TTAB opposition can take the form of a consent agreement or coexistence arrangement that defines the boundaries of each party's trademark rights: geographic limits, product category restrictions, and mutual non-interference provisions. The opposer may withdraw the opposition without prejudice before the answer is filed; after the answer is filed, withdrawal without prejudice requires the applicant's written consent.
Book a free discovery callWhat happens if I lose a trademark opposition?
If the opposition succeeds, the TTAB issues a decision refusing registration of your application. The TTAB decides only rights of registration, so its decision does not itself order you to stop using the mark, but that application will not register. If you used the mark before the opposer filed its own application and have not abandoned it, the opposer's filing date, if its application registers, does not give it nationwide priority over you. A party dissatisfied with a final TTAB decision can file a notice of appeal to the Federal Circuit or commence a civil action in federal district court within 63 days of the final decision, subject to 37 C.F.R. § 2.145(d)–(e), including the reset after a timely request for rehearing, reconsideration, or modification, nonbusiness-day rules, and authorized extensions.
Book a free discovery callWhat is the difference between an opposition and a cancellation?
A trademark opposition challenges an application that has been published but not yet registered. It takes place during a defined window before the registration issues. A trademark cancellation challenges a mark that has already registered. Cancellation proceedings also take place at the TTAB, but the grounds for cancellation differ: some grounds are only available for the first five years after registration, while others (like genericness or fraud) can be asserted at any time. Cancellation is generally more difficult to win than opposition because the registered owner has the presumption of validity in their favor.
Book a free discovery callHow much does it cost to oppose or defend a trademark?
As of November 3, 2026, the USPTO fee for an electronically filed notice of opposition is US$600 per class. I assess the likely cost of each path and provide a clear budget before any proceeding begins.
Book a free discovery call